When I posted this video about avoiding a question, it hit 526K views.
The comments? Not kind.
When someone dodges a question, we assume one thing: they’re being dishonest.
But here’s the part no one wants to talk about. Sometimes answering directly is the wrong move.
Not because you’re hiding something, but because other factors are at play:
the information is sensitive
it’s not yours to share
it shifts the conversation to somewhere you don’t want it to go
In those moments, most people either overshare or they deflect awkwardly and lose trust.
But there’s a better option, and that’s what this issue is about:
